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Research and Futures
Corporate Citizenship helps companies to understand, anticipate and respond to changing issues in corporate sustainability. We publish ground-breaking research, collaborate with think-tanks and run events to inspire a strategic response to the future.
There are three elements to the research into sustainability and corporate responsibility that we undertake:
- Issues monitoring and research briefs. We provide a bespoke issues monitoring and distil complex issues into clear, actionable insights for business managers. We believe that the true value of corporate responsibility research comes in its ability to inform better decision-making.
- Collaborative research, encouraging debate and drawing in the views of stakeholder groups for an organisation as well as think-tanks and expert third parties. Workshops often play a key role in the collaborative research process that delivers new ideas and a tangible plan of action.
- The Corporate Citizenship Futures programme identifies long-term business trends and helps organisations to respond strategically to them. Our work includes: horizon scanning for emerging risks and opportunities; scenario planning to help plan strategically for an uncertain future; the development of long-term corporate visions to challenge and inspire; and helping organisations to innovate new products and services that can meet social as well as business needs.
Corporate Citizenship has published Future Business: The four mega-trends that every company needs to prepare for. Based on facts, figures and real life case studies, we mapped out the trends and developed a suite of tools for forward thinking organisations to help plan, prepare and thrive, whatever the future holds.