Join Corporate Citizenship on the 18th September as we help to launch new research into ‘The Challenge of Good‘.
12,000 participants were included in the research study which explored consumer perceptions of 120 brands in relation to how ‘Good’ they are. 3 dimensions of good were covered in the research – good actions, good recommendation and good engagement.
Out of the 120 brands researched, we will be revealing the top performers and sharing what exactly consumers perceive to be good about these brands. We will also look why some companies still find it so hard to be good.
Guest speakers from Waitrose, Weetabix and Paypal will join the Chairman of The Good Relations Group in a panel discussion following the research findings.
Date: 18th September
Location: BAFTA, London
Time: 8:30am – 10:00am.
You must register for this event, so please email us to confirm your attendance.
The full invitation can be viewed here.